Following the corporate guidelines of the Universitat Politècnica de Catalunya, the visual identity of the Emprèn UPC program was designed—an initiative that promotes activities and provides resources for the development of innovative projects and new business ideas.

The graphic identity was also developed for the 20th and 25th anniversary celebrations of the Esperit Emprenedor UPC program. Applications were created across various formats such as roll-ups, photocalls, lecterns, and other corporate elements, ensuring a coherent visual communication that represents the institution.

For the Mobile World Congress editions, the corporate design of UPC and the visual identity of the stands for the startups participating in 4YFN were developed—an event focused on promoting emerging projects through visibility, networking, and connections within the entrepreneurial ecosystem.

For the Hubs at the institution’s various work centers, graphic and corporate elements were created to enhance both the visual identity of the spaces and their functionality in the working environment.

These designs include internal signage, informational vinyls, identification panels, internal communication materials, and visual resources. The goal is to create environments aligned with the institution’s brand image while facilitating a more efficient and pleasant experience for users.